LaceUp inks deal with Schuylkill Valley Sports

April 09, 2019

LaceUp inks deal with Schuylkill Valley Sports

LaceUp Athletics announced today, a deal with Pennsylvania based Schuylkill Valley Sports to have its Training Lace product sold in the retailer's stores and in their online catalog.

Schuylkill Valley Sports has been in business since 1971, originating with its first location in Audubon, Pennsylvania.  Serving Eastern and Central PA, Schuylkill Valley Sports is a full-service sporting goods retailer and team athletic dealer with 13 current store locations and multiple seasonal fan shops.  Schuylkill Valley Sports is well known for supplying high quality merchandise from the finest athletic equipment, footwear, and apparel manufacturers for Baseball, Basketball, Football, Fitness, Field Hockey, Ice Hockey, Lacrosse, Running, Skateboarding, Soccer, Swimming, Volleyball, Wrestling, Weightlifting, CrossFit, Disc Golf and more.

Often known as one of the largest team sports suppliers in Eastern PA, the company launched SVSports.com to combine and offer customers merchandise from the top names in sports.  The company carries products from Nike, adidas, Under Armour, New Balance, and now LaceUp.

"Partnering with a company like Schuylkill Valley Sports is a great step forward for LaceUp, said Co-Founder Tad Doyle.  Having our product sold across Eastern PA, alongside brands such as Nike, New Balance, and Under Armour shows how far we have grown as a company and how much our training lace product is sought out."

LaceUp's Training Lace will begin being sold across Eastern PA, and customers will be able to find the 5oz, 8oz, and 12oz product on shelves soon.  Additionally, the terms of the deal also allow SVSports.com to sell the Training Lace in their online catalog which has a user database in the hundreds of thousands.

About LaceUp Athletics:
LaceUp's Training Lace can be worn comfortably on the body or used as added weight placed directly on sports equipment. It allows athletes and active people everywhere to step up their game by strengthening muscle, increasing shot speed, building resistance, and training the body to run faster, hit harder, and score more. Play, run, or perform better with Training Lace's proven strength system.

The secret is Training Lace's specially-designed weighted core. The core is enclosed in a foam sleeve, absorbing the vibration at the time of contact and ensuring that the Training Lace won't move while in use. It's safe on your skin, certified non-toxic, and athletes won't experience any chafing like standard fitness weights.

• Training Lace is easy to use and easy to take on and off. Simply bend the flexible, durable Training Lace to conform to the size and shape of your wrist, ankle, or sports equipment. Experience full range of motion and don't sacrifice your form.
• Training Lace is versatile and adaptable – it can be used in any sport or fitness setting. Even day-to-day chores can provide a workout with the addition of Training Lace.
• Training Lace is currently available in four weights – 5, 8, 12, and 16 ounces, with intent to expand into even more weights (1.5lb) and even more industries, including physical therapy and beyond. The possibilities are endless with Training Lace. #LaceUp!




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